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Useful Tips For Using Envelopes For Marketing
Business owners nowadays tend to ignore the importance of envelope marketing in their marketing campaigns. However, as these envelopes are printed along with the recipient’s address behind the invitations, these envelopes are considered merely as containers. However, envelopes can be much more useful than mere containers. Also they can add an extra dimension to your marketing efforts.
Here are some great tips which can help you to enhance the appearance of your envelopes to grab the full attention of your target audience.
- Make a attractive design-While using envelopes as a marketing tool, appearance for envelopes counts a lot. Hence, you must develop amazing design to maintain consistency with your brand identity.Want to know how? Here are some useful tips which can work amazingly to keep best impression of your brand.
- Send out a bigger message in less-Minimalism is to leave a space between design elements and choose effective colour scheme. So, you need to avoid cluttering your envelope with lot of design element.
- Wisely design the flap- Use the empty spaces at the backside of you envelope. This helps you to create a strong marketing tool which is impactful.
- Add an attractive copy- Use various marketing appeals to make them look persuasive words and grab the attention of your recipient.
- Indicate the advantages of your brand message- You can use envelopes to lay down the brand message in an effective manner.
- Indicate a clear and attractive call to action- As indicating the benefits should attract recipients to look at the envelope more closely, similarly, the call to action should push them to open the envelopes and read the letter. You must also inject a sense of urgency so that they would want to read it immediately.
Although this is true, before designing, you need to follow certain guidelines and avoid messing up with the design of your envelope. As a dummy, you can consider downloading a free blank envelope template with a particular size and file format of your choice and then experiment different templates on it. Using the template also minimizes all the possible non-technical errors which may spring up while printing your envelopes.
In case you are doubtful about your design skills, then you can also hire a professional designer to assist you in designing and printing of envelopes. This way, you can make sure that you get flawless envelopes which are not only aesthetically appealing, but are also effective in terms sending out an impactful marketing message. To know more, connect with Agenvelopes and get best envelopes for your business. We offer envelopes of all sizes in Australia which will help you to catch the mind of the recipient.

Seals and Windows for Envelopes
How Seals Factor In
The seal on the envelope keeps the contents secure and closes the envelope completely. The kind of seal that is most commonly used is the lick and stick. That’s an adhesive strip that is turned into an effective seal by applying some moisture. They can be packed flat, and many businesses prefer them because of how economical and convenient they are. Pressure sensitive, self-seal strips can be applied to either the bottom and top flaps, and by folding the strip down and applying pressure, the envelope will be closed and its contents secured. That’s perfect for people who are unable to access any moisture application for the envelopes or who don’t like the idea of licking the envelopes. Wax tape is utilised by strip seals and it is placed over an adhesive. After closing the envelope, the tape strip can be pulled back to seal the envelope shut. This provides a secure seal and bears the mark of high quality.The Envelope Window
Any envelope that has plastic covered cut-outs is known as a windowed envelope. These have been used for over a hundred years, and that handy window allows the address to be printed on the inside of the envelope. That makes the envelope reusable, and the receiver can use it to return something to the sender. This saves time and money, and it is a very cost effective mailing method for businesses to use. The windowed envelope allows the receiver to save time when sending mail back, as they can simply reuse an address already printed on the correspondence. It can simply be refolded instead of rewritten, which is very convenient for the customer. When you choose your style of envelope, you should consider the seal and window used on your correspondence. We offer a wide range of mailing solutions that have both seals and windows for your convenience. Please contact us today to find out how we can provide mailing solutions for your business.
